Olive oil in the square with PDO Riviera Ligure

Summer is here and so is PDO Riviera Ligure Extra-Virgin Olive Oil. It’s there because it’s what our guests can get to know even more if they are fond temporary residents in the most fascinating places of our region. Charm, sun and good food. Food is one of the drivers of tourism and Ligurian cuisine stands out for its variety and Mediterranean authenticity. The extra-virgin olive oil of our area is its hinge. PDO Riviera Ligure Extra-Virgin Olive Oil expresses the highest, most powerful values of the entire region. It’s our calling card. A calling card that will attract guests during the summer.

In fact, on Saturday, July 5th in La Spezia, the Protection Consortium will kick-off a road show to promote olive oil with the protected denominations of origin Riviera dei Fiori and Riviera di Levante.

Thanks to the support of the Regional Councillorship for Agriculture, the Riviera dei Fiori GAL (Local Action Group) and the Province of La Spezia GAL, in the months of July and August consumers will have an opportunity in 26 coastal towns of the Province of Imperia, to appreciate the value and quality of this protected denomination of origin product.

A custom gazebo with computer and informational material will accompany a tasting of PDO Riviera Ligure olive oil from 18:00 to 22:00 following a schedule in the process of finalization:

La Spezia 5-8 July
Levanto 9-11 July
Bonassola 12 July
Deiva Marina 13-15 July
Monterosso 16-17 July
Ventimiglia 18-19 July
Bordighera 20-23 July
Ospedaletti 24-25 July
Sanremo 26-29 July
Arma di Taggia 30-31 July
Riva Ligure 1-2 August
Santo Stefano al Mare 3-4 August
San Lorenzo al Mare 5-6 August
Imperia Porto Maurizio 7-8 August
Imperia Oneglia 9-11 August
San Bartolomeo 12-14 August
Diano Marina 15-17 August
Vernazza 18 August
Corniglia 19 August
Manarola 20 August
Lerici 21-24 August
Tellaro 25-26 August
Sarzana 27-30 August
Porto Venere 31 August-2 September
Riomaggiore 3 September

As you will notice the entire Ligurian arc is involved in this initiative. Worth the effort, but we won’t be the ones to say it. To say it will be the guests who, for many evenings, will be tasters. They will talk about Ligurian extra-virgin olive oil and appreciate the quality of our slightly fruity and sweet olive oil, of our haunting aftertaste, of our slightly bitter and spicy olive oil. We hope that, if not already, tourists visiting Liguria will become lovers of PDO Riviera Ligure Extra-Virgin Olive Oil, which offers quality and traceability guaranteed by a certification body authorized by the Ministry of Agricultural, Food and Forestry Policies. It is an initiative that will power an entire movement and support companies that believe in product quality and transparency throughout the entire production chain. Good Ligurian olive oil from the Ligurian cultivars, coming back to its original spaces in the squares and streets of its old town centres.